Creating a 2014 Corporate Gift Plan (Part 1)

At the beginning of the year, you should create a corporate gifting campaign, just as with any planning that you will do. Have a look at typical corporate gifting events and see if they align with your overall corporate goals and strategies. Your corporate gifts strategy should cover the following areas. Customer corporate gifts strategy Staff corporate gifts strategy Social responsibility corporate gift strategy Customer Corporate Gifts Strategy Customers are the life blood of your organisation. They choose to spend money with you rather than competitors. So your corporate gifting strategy should include a relationship building strategy. Corporate gifts are an idea way to enhance your relationship with clients. Events such as Valentine’s Day, Easter, hospitality packages and year end gifts etc. work well with client corporate gifts. If you have planned ahead of time there will be fewer emergencies. Valentine’s Day gifts ideas include chocolates, coffee mugs, hampers, heart shaped stress balls, mint tins, novelties, teddy bears etc. Easter Gifts include, chocolates, hampers, Nomu hot chocolate, puzzles, toys Throughout the year there are a number of sporting events that you can invite your clients to such as cricket, rugby and soccer. For these sporting event corporate gifts will include, backpacks, binoculars, caps, clothing, glasses, key rings, scarves, sports bags. In the next edition with we will cover staff corporate gifting strategy…. For more information contact Belle Regalo on info@belleregalo.co.za visit us on www.belleregalo.co.za or phone us on 0829487461.