Tuesday, December 31, 2013

Best Branding for Corporate Clothing


Corporate clothing is a wonderful promotional tool. But bad branding is like getting a tattoo on your face. You had better be sure before you take the plunge. Many companies use corporate clothing to help enhance their corporate image and also use corporate clothing as uniforms. Companies have large spends on corporate identity, but sometimes get unstuck when it comes to applying their branding to their corporate clothing. Here are some check points when branding your corporate clothing. 1. Know Your Company Logo A logo is made up of the design, but also the pantone colours. Some designs are made with print in mind, but cannot be easily embroidered. We have a client who entered into a joint venture and had lounge shirts done for the project. The designer added text to the bottom of the logo. When we converted the logo into an embroidery format we saw that the letters would have merged into each other making the letting illegible. So we had to recommend to the client that they alter their logo to allow for bigger lettering. When you have a logo designed asked the designer, what pantone colours match the logo. Pantone is an international numbering system for inks. When you know your pantone, you can ensure that you corporate clothing always has the correct colour. Embroidery threads do not match pantone colours, but using a pantone reference books embroiderer’s get the closes thread match for you. When you send through your logo, make sure that you have a high resolution good quality logo. The better the quality of the logo, the better the quality of the branding. 2. Know the difference between different kinds of branding Embroidery on corporate clothing Embroidery is when the logo is made of masses of tiny stitches. Almost like colouring in the logo with a needle and thread onto your corporate clothing. Embroidery adds a quality and expensive look to corporate clothing. Embroidery can be cost effective if your logo is small. But don’t scrimp on stich count. If your embroidery quote looks very low as why. Some embroiderers’ compete only on price and use few stitches, so that they will appear to be cheaper, but that is all that it is, cheap and cheap does not enhance a brand. There must be sufficient stitches to cover the area and not have bit of fabric peeking through your logo. You would use embroidery of jackets, lounge shirts, fleece, caps and jerseys. In the motoring industry embroidery is often used on pit shirts. Heat Transfer on corporate clothing Heat transfer printing is a method of printing fibres with disperses dyes. The dyes are designed and are then transferred from pre-printed paper onto a fabric by contact heat and then the dyes are absorbed by the fabric. Heat transfer is great for producing clear and very well defined images. It works almost like an iron on label, but on a much bigger scale. Heat transfers are commonly used when you need to put a photo onto a garment. It is generally more costly than silk screening. However if there is a lot of definition, then heat transfers can be cheaper than silk -screening. Silk-screening on corporate clothing Screen printing is a printing technique that uses a woven mesh to support an ink-blocking stencil to receive a desired image. The attached stencil forms open areas of mesh that transfer ink or other printable materials which can be pressed through the mesh as a sharp-edged image onto a substrate. A fill blade or squeegee is moved across the screen stencil, forcing or pumping ink into the mesh openings for transfer by capillary action during the squeegee stroke. Basically, it is the process of using a stencil to apply ink onto a substrate, whether it is t-shirts, posters, stickers, vinyl, wood, or other material. The vast majority of t-shirts are branded using silk screening. Although you can silk screen a number of corporate clothing items, it is not as durable as embroidery, so it is more likely to be used on low cost corporate clothing items such as conti-suits and t-shirts. 3. Know how costing works for branding on corporate clothing Whatever branding you are using for corporate clothing, there is always a set up cost. This is the cost to set up the machine to work on your job. A machine or silk screener can only work on one job at a time. For embroidery your logo has to be programmed into the machines. For silk-screening, the screens have to be placed onto the frames. The process where the machine operator or silk-screening sets up the work station is called the set up and you are charged for this. Some companies will build this cost into the cost of their garments, so it is not visible, but this cost always exists. As the set up cost is done at the start of each job, you can divide this cost by the total number of corporate clothing items that you are branding. For embroidery your costs are calculated by working out many stitches it takes to colour in your logo. This means that the bigger your logo on your corporate clothing, the more stitches will be used and the higher the cost of your logo on your corporate clothing. For silk screening the costs are calculated by how many colours you need to print. New screens are made for every colour. If you have a colour printer at your office, you may be tempted to think that your t-shirt or other corporate clothing will come out nice and quickly like it does on your printer. For silk-screening of corporate clothing, the silk screener will put up the first screen with the first colour and then print that colour. Then he or she will remove the screen, set up a new screen and then print the second colour. So the more colours you have the more times this has to be repeated. That is why you pay per colour of your t-shirt or other corporate clothing. 4. Getting Artwork Approvals A good quality high resolution logo will produce the best quality branding on your corporate clothing. You can think of it as the foundation of your branding on your corporate clothing. Once you have sent through your artwork, then the branding department will produce a layout approval. This will show where the logo will be positioned on the item and will also indicate what the pantone colours are. If you have not supplied your pantone colours, then the branding department will do an estimate of what the colour should be. The responsibility always lies with the client to make sure that the colour is correct. Once you have signed the approval, you are accepting it the way that it is and you cannot have it changed once the job is underway. The layout approval is like a branding contract that you enter into. Some clients prefer to have a pre-production sample. This is a matter of personal preference. Thousands of logos are embroidered or silk screened every day without a pre-production sample. But if this is your first time using a supplier or if you have a manger who micro manages, or if you have very strict corporate identity rules then you will get a lot of reassurance getting a pre-production sample. Many companies will charge you a separate set up fee for this service, as they have to set up the machines for only one item. Even a small company can get the benefits of having corporate clothing. Going through these simple branding tools can help you to get the best results for your corporate clothing branding budget. For more information about corporate clothing contact Belle Regalo on info@belleregalo.co.za or 0829487461 or visit our site www.belleregalo.co.za

Thursday, December 26, 2013

Creating a 2014 Corporate Gift Plan (Part 1)


At the beginning of the year, you should create a corporate gifting campaign, just as with any planning that you will do. Have a look at typical corporate gifting events and see if they align with your overall corporate goals and strategies. Your corporate gifts strategy should cover the following areas. Customer corporate gifts strategy Staff corporate gifts strategy Social responsibility corporate gift strategy Customer Corporate Gifts Strategy Customers are the life blood of your organisation. They choose to spend money with you rather than competitors. So your corporate gifting strategy should include a relationship building strategy. Corporate gifts are an idea way to enhance your relationship with clients. Events such as Valentine’s Day, Easter, hospitality packages and year end gifts etc. work well with client corporate gifts. If you have planned ahead of time there will be fewer emergencies. Valentine’s Day gifts ideas include chocolates, coffee mugs, hampers, heart shaped stress balls, mint tins, novelties, teddy bears etc. Easter Gifts include, chocolates, hampers, Nomu hot chocolate, puzzles, toys Throughout the year there are a number of sporting events that you can invite your clients to such as cricket, rugby and soccer. For these sporting event corporate gifts will include, backpacks, binoculars, caps, clothing, glasses, key rings, scarves, sports bags. In the next edition with we will cover staff corporate gifting strategy…. For more information contact Belle Regalo on info@belleregalo.co.za visit us on www.belleregalo.co.za or phone us on 0829487461.

Tuesday, December 17, 2013

Your 2014 Corporate Gift Plan – First Half


Don’t wait until 2014 arrives and the year sweeps you away. Start planning now for your corporate gifting strategy. There
are so many opportunities. Here is a list of a few events that you can use for your corporate gift planning. New Years – Wednesday 01 January Champagne Flutes make a wonderful New Year’s Gift. To start off the year give your clients crystal champagne flutes as a welcome to 2014 gift. If you are worried that they make not drink alcohol, find a recipe for a non-alcoholic cocktail and include into with the gift. There are so many delicious non-alcoholic recipes to choose from that you can’t go wrong. Plan to hand these corporate gifts out very early in January. After everyone has spent their holiday money, they will welcome the moral boost of a new year’s gift. Most people will start work around 06 January, so you can hand out gift between 06 January and 17 January. Other new year’s gifts include Conference bags, Dairies or Filofaxes, desk organisers, i-pad covers, mouse pads, notebooks, USBs Back to School – 15 January Children will officially go back to school on Wednesday the 15th of January. However some schools may change the dates a little. Many companies will start a back to school campaign for corporate gifts. Ideas include backpacks, book bags or conference bags, Frisbees, lunch boxes, math sets, pencil bags, pencils, pens, sharpeners, soccer kits, water bottles and yoyos. Conference season – January to end February Many companies will start the year off with planning and conferences. Whether you have your conferences at the beginning of the year later in the year, plan ahead for your gifts. Conference gift ideas include: conference bags, conference pens, custom printed notepads, folders, hampers, lanyards, mints, notepads, speaker’s gifts, trolley bags, USBs Valentine’s Day – Friday 14 February As Valentine’s Day is on a Friday, you can bet all the restaurants will be fully booked, so get your restaurant bookings done
early. Chocolates remain a popular choice, but with diabetes being on the increase, you can choose items that are easier on the hips. For example a Valentine’s Day cookie mug, heart shaped stress balls, mints, red t-shirt. There are a lot of choices for Valentine’s Day. Valentine’s is a very big event in the corporate gifting calendar and an essential for corporate morale. Human Rights Day – Friday 21 March We celebrate this day each year to remind us of the great suffering and loss of life that accompanied the struggle for human rights. It is to remind us that people in South Africa will never again be denied their human rights. We encourage people to not only promote this event within their companies, but also to use their corporate gifting spend to help others. Choose a charity for example a children’s home, home for the disabled or an old age home. Items such as beanies, blankets, caps, fleece sweaters, towels and t—shirts are all useful items to give to children, the disabled and the aged. Freedom Day – Sunday 27 April Freedom Day is a public holiday in South Africa celebrated every year on 27th April. On this day in 1994, the first democratic and non-racial national election was held in the country. Corporate gift ideas for Freedom day include, banners, South African caps, South African Flags, South African t-shirts. Good Friday – Friday 29 March Good Friday is observed on the Friday before Easter Sunday. On this day Christians commemorate the passion, or suffering, and death on the cross of the Lord, Jesus Christ. While there are a number of other religions in South Africa, this day is still taken as a public holiday and is the beginning of a religious memorial that has its climax of Easter Sunday. Many people despite religious background will consume vast amounts of chocolate over the Easter weekend and retailers really pack out quite a spread over the Easter weekend. No matter what religion your clients are, many people welcome a tasty Easter treat. Great corporate gifts for this weekend are candy coated eggs, chocolate Easter bunnies, toy Bunnies, hampers, marshmallow eggs, sugar free eggs. A great idea is to host an Easter egg hunt for a local school. Family Day – Tuesday 01 April 2014 This was originally part of the Easter Celebration. Following the first free and fair elections in South Africa the day was renamed family day to include all religions. However originally it was to commemorate the resurrection of Christ who was crucified on the Good Friday. This was part of a prophesy that on the third day the Lord would rise again. The Easter Bunny is a rabbit-spirit. Long ago, he was called the "Easter Hare", hares and rabbits have frequent multiple births so they became a symbol of fertility. The custom of an Easter egg hunt began because children believed that hares laid eggs in the grass. The Romans believed that "All life comes from an egg." Christians consider eggs to be "the seed of life" and so they are symbolic of the resurrection of Jesus Christ. Freedom Day – Sunday 27 April It celebrates freedom and commemorates the first post-apartheid elections held on that day in 1994. In 2013 we bid a sad farewell to Nelson Mandela who was a key player in the journey towards freedom for our country. Corporate Gifts for this Freedom day could include books like “The Long Walk to Freedom, Hand held South African Flags, South African Caps. Workers Day – Thursday 01 May International Workers' Day is a celebration of the international labour movement that occurs on May Day, May 1, a traditional spring holiday in much of Europe. May 1 is a national holiday in more than 80 countries, and celebrated unofficially in many other countries. Youth Day – Sunday 16 June The Soweto Uprising, also known as 16 June, is a series of protests led by high school students in South Africa that began on the morning of 16 June 1976. Students from numerous Sowetan schools began to protest in the streets of Soweto in response to the introduction of Afrikaans as the medium of instruction in local schools. An estimated 20,000 students took part in the protests. The number of people who died is usually given as 176, with estimates of up to 700. 16 June is now a public holiday, Youth Day, in South Africa, in remembrance of the events of 1976. In commemoration of this day focus your corporate gifts on education. Choose a local community school and donate corporate gifts such as backpacks, conference bags, diaries; lunch boxes, notebooks, pencils, pencil bags, pens, stationary sets These are some of the many opportunities for planning for your corporate gifts calendar. With proper planning you should be able to spread goodwill through the year to clients, staff and the community. Here are some planning details to take into account. Plan for Production time Remember the following processes: 1. Plan a budget for your event. 2. Find the gifts that you like. 3. Get quotes. 4. Plan properly, just because a corporate gift was in stock when it was quoted, does not mean it will be in stock when you order. 5. Order your corporate gifts 6. Pay your deposit 7. Send through a high resolution logo. 8. Get a layout approval. 9. Thoroughly check the spelling, pantones and position of the logo an if you are happy sign off. 10. Branding will take 3 – 5 working days after you sign off your layout approval. 11. Pay the balance of your order. 12. Take delivery of the corporate gifts or corporate clothing. 13. Allow for extra days during peak season. For more information about corporate gifts or clothing contact Belle Regalo on info@belleregalo.co.za or (011) 593 2450 or 082 948 7461 or visit our website: www.belleregalo.co.za

Monday, December 16, 2013

Christmas Wish List for Corporate Gifts


Sometimes my friends wonder what to buy me for Christmas as, what do you buy for someone who is a
href="http://www.belleregalo.co.za/">corporate gifts specialist. One of the first things that I would ask for is Diana Carmichael table items. My personal favorite is the range that has the sowroski crystals at the end. I would call them the master is table settings. As they are usually high ticket items, I have bought myself one item a year. I have a beautiful serving spoon, two sauce ladles and a olive spoon. What I have my eye on is the salad servers and the carving knife and fork set. I would also love to start collecting the sugar spoon, cake forks and tea spoons. The Diana Carmichael range adds a distinctive flair to any table setting. For a lower budget, beach towels are a firm favorite of mine. Over December the children a permanently in the pool. If they have friends over there are a lot of towels needed and if you get some rain of December drying towels can be tricky. Stainless steel plates, bowls and glasses are a great gift for those who love camping. They are nice and hygienic and make great all gifts. But I still favor picnic sets with plastic plates. For very young children, these are cooler to the touch and don't glare in the sun. Gazebos also make terrific year end corporate gifts. They provide shade and in the event of a sudden shower, they provide shelter while you collect your belongings. There are many times that we have had to leave the beach as we are just too hot to stay any longer, so beach umbrellas and gazebos are a welcome gift. I still welcome luggage. For a short trip a bag with a separate shoe compartment is wonderful. It trains children to keep their shoes separately and keeps things neat and tidy. If your children have sleep overs, wet towels or bathing suits can be kept in the separate compartments. We have great short trip luggage, but I still need to get larger trip suitcases. Even if you suspect that someone already has some luggage, try a different colour or style. Sometimes, especially women are in the mood for a different colour to match their mood. Other great corporate gifts for the holidays are games. The last time that we visited the Eastern Cape we were bored out of our minds as it rained so much that we could not go anywhere. So games would have been very welcome. But even if the weather is fantastic, games are still a welcome way to pass a few hours. For the beach, volley balls, bat and ball sets etc are great. Recently my eleven year old daughter has developed a passion for darts. So we already have a dart board. But if we got another one, we could have adults and children having their own tournaments. There are so many great gifts to still choose. If you no longer have time for branding, a branded gift tag will do the trick. For more idea on corporate gifts contact us on info@belleregalo.co.za or visit us at www.belleregalo.co.za or call us on (011) 593 2450

Saturday, December 14, 2013

How to Tell The Difference Between Genuine vs. Faux Leather Corporate Gifts


We often hear clients but, I found a leather folder and half the price.
It is not always easy to distinguish between faux leather and real leather. It can be quite frustrating to purchase looks like a genuine leather folder or bag, only to later realize it is actually synthetic. Authentic leather is much more expensive than faux, so it is important to tell the difference between the two. Shoppers will be able to easily identify real and faux leather by mastering a few simple tips. Learning how to distinguish real leather from faux leather will ensure an efficient and enjoyable buying experience. Real Leather Real Leather corporate gifts are made from the skins of animals, such as cattle, goats, sheep, and pigs. There are many types of leather. One of the brands that we prefer is the Adpel range of leather corporate gifts. The leather is carefully selected from the finest Italian sources. The vacchetta leathers have been vegetable-tanned in the traditional manner using water and tree bark extracts which highlight the individual graining characteristics and colour variations, thereby adding beauty to the natural leather. The no-uniform colour and veins are a physical appearance of an animal-skin which guarantees the authenticity. The finishing of fitting are of excellent quality and the same yarn used for stitching is high-strength Examine the Pores When making a leather corporate gift purchase, closely examine the pores of the fabric. Faux leather will have pores that are in a consistent pattern, while real leather will have inconsistently placed pores. Touch the Leather Depending on the quality, real leather can feel coarse or smooth, or anywhere in between. Leather is also flexible and soft. If the item in questions feels really smooth or has a similar feel to plastic, it is likely fake leather. Faux leather also tends to stretch more than real leather. To become familiarized with the feel of real and faux leather, go to a reputable leather store and feel real leather to compare it to faux leather. Smell the Item Smell the object for the distinct leather smell. The smell of real leather cannot be replicated by synthetic materials. It may help to go to a department store and smell real leather items and faux leather items to become acquainted with the smell. Choose Based on Your Needs There are many advantages to both real leather and faux leather. While genuine leather adds a look of luxury and prestige, faux leather can be a cheaper alternative for corporate gifts. Buyers should consider which factors are most important and aligned with their leather needs before making a purchase. Types of leather gifts to choose from Leather bags, leather briefcases, leather card holders, leather cheque book holders, leather desk items, leather travel wallets, leather iPad covers, leather Purses, leather wallets, leather trolley bags, leather folder, leather journals What is Bonded Leather Bonded leather is often marketed as genuine leather. However it is manufactured from leather extracts that are bonded together to make a leather feel surface. You will notice that the grain is far more uniform than genuine leather. They make affordable leather gift, but are not genuine leather items. Please make sure that you know what you are getting when you buy. For more information on corporate gifts contact us on www.belleregalo.co.za or e-mail us on info@belleregalo.co.za or call us on: (011) 593 2450

Thursday, December 12, 2013

Are Corporate Gifts Still Relevant

There are so many changes happing in the corporate gifting industry. Due to corruption many companies are placing a ban or a limit on corporate gifts. So you may ask if corporate gifts are still relevant. Some people even see corporate gifts as a bribe. So where do you stand? Well corporate gifts are still extremely relevant. While it is very true that some companies have used large and expensive items as gifts that can easily be seen as bribes, the general gifts that fall below R 200.00 per item, can far more comfortably fall into the promotional gift category. After a recessionary time it is far more important to keep working at your exiting relationship as well as building new relationships. Corporate gifts are an excellent way to do this. They need to be relevant and visible. They need to be given after the deals are signed, sealed and delivered and more as a thank you for you business corporate gifts than a plea to get business. Dropping off a pen that is under R 50.00 after a meeting can be classed as a promotional item and not a bribe, because the value of the corporate gift is far too low to be classified as a bribe. Dropping off items such as coffee mugs, mints, hand sanitizers or heart shaped stress balls for Valentine’s Day has a fun element to it and also falls into the promotional gift line. End of the year gifts for clients who already have done business with you also falls within a thank you gift and dairies remain an excellent corporate gift as they are an everyday business tool. Ultimately, you have to ask yourself what your motivation is for handing out the gift. If your motivation is to build a relationship and the value of the corporate gift is not very high, then you can be comfortable. Find out what your client’s polices are. There are some who have a total ban, but there are some who just have a disclosure policy if the corporate gift is over R 250.00. To find our more about corporate gifts, contact us on info@belleregalo.co.za or e-mail us on info@belleregalo.co.za

Friday, December 6, 2013

How to make a Difference to Children in 2014 using Corporate Gifts as part of Your Corporate Responsibility Programme.


In the New Year many children in this country will start the year without basic provisions for school. As part of your corporate responsibility you can make a big difference by sponsoring a local school with back to school items. There are many ways that you can impact the children in the community. Before you make a decision, it is important to know that there is a difference between plain charity and empowerment. A basic back to school sandwich box or lunch tin is something that may seem simple to some, but makes a huge difference to many children. If your company is involved in a sandwich run, giving out lunch time to put the sandwiches in at the start of the year makes a huge difference. For a children to bring their own sandwich box to the sandwich table is a small yet powerful thing, it adds a small element of control back to their lives and gives them something that is their very own. A gift has a vastly different emotional impact than charity. Basic back to school stationary items such as pencils, pens and notebook can make big impact. While charity contributions can be allocated for BBEE points, you can have the items branded as well. Back pack and conference bags give children an attractive ways to carry their books, personal belongings or stationary items with them to school. With literacy and mathematics being very important issues in the educational development, items such as pencils cases with contents and mathematics set can be hugely impactful. Play items such as frisbees and soccer balls add enjoyment to life. This cannot be overlooked as play is an extremely important part of development and bring stress relief which is increasingly important issue for children as a stressed child finds it very difficult to learn. We would also recommend sponsoring a few soccer teams with soccer kit and socks. Team sports are an excellent way to build social and emotional development in children. For girls we also recommend sponsoring netball kit of even a girls’ soccer team kit. Through children learn the sports three P’s, practice, patience and persistence. While companies still have the opportunity of sponsoring school in a cash basis, there is always a risk that funds will not be spend in certain areas. However sponsoring physical products can make a huge impact. Your corporate gifting company can supply you with many ideas that can help you to make an impact in your community. While writing out cheques is easy, the long term impact of sponsoring items with your band on it has a longer term good will impact. Many of these young people may even aspire to work at your company once day and be loyal to your organisation. For more information about corporate gifts and corporate clothing contact Belle Regalo on info@belleregalo.co.za or visit us on www.belleregalo.co.za

Tuesday, November 26, 2013

How to Use Coffee Mugs in Your Customer Relationship Strategy


In today’s fast paced, high stress work environments, it’s no wonder we need that caffeine fix in the morning to get going.
Some people are just friendlier in the morning after their first cup of coffee. The explosion of energy drinks on the market shows that people are looking for ways to increase energy. Yet the cup of coffee is more than just an energy boost, it is a social tool and business tool, making it an ideal corporate gift. After dinner it is a way to boost conversation and prolonging the evening. In a boardroom it is a way of boosting ideas and conversation. In the morning in the office it is a way of building team morale. When travelling long distance coffee is quite literally a life saver. It keeps you awake log enough to get home safely. Coffee mugs are used regularly and therefore have a low cost per impression. Here are some top coffee mugs and ideas to boost how to use coffee mugs in your firm. When Do You Hand Out Coffee Mugs? Coffee mugs can be used all year round. Even if you hand our year end gifts, we would recommend starting the New Year off with a coffee mug gift as well. This has a lot of benefits. You stand out from competitors and other non-competing firm competing for your time and attention. You start the year off well and top of mind. Other times of the year that you can had out coffee mugs as corporate gifts is Valentine’s day, Easter, Secretary’s day, Bosses day, and year end functions. What Style Coffee Mugs to Choose? There are so many branded coffee mugs to choose from as corporate gifts. That it can be very confusing. For example, there are Ceramic thermal mugs, chalk mugs, cone Mugs, cookie Mugs, colour changing mugs, fast forward mugs, flair mugs, motivational mugs, jumbo mugs, martini mugs, Slimline mugs, spoon mugs, squared mugs or travel mugs. But here are some of our favourite choices for coffee mugs. Cookie Coffee Mugs This is a relational nurturing mug. It has a cute and functional design. But your strategy should not just end when you give out the coffee mug. Use the opportunity to drop off a bag of cookies every few weeks at your client for them to use with their cookie mugs. Isosteel Travel Coffee Mugs This is the ultimate in travel mugs. In a time where people are looking for cheap deals, you can be tempted to buy a promotional mug that has a low cost and many on the market are functional for that single cup of coffee drank quickly. But the Isosteel mugs are exceptionally well designed. They simply keep hot drink hot for much, much longer. After twelve years, I am still a strong advocate of the Isosteel brand. When my baby was born and I needed to keep water hot next to my bed to heat her bottles, the Isosteel products out lasted every single other flask that I tried. So when you refuse to compromise on quality, then the Isosteel mugs are essential travel mug choice. Motivational Standard Coffee Mug You can start an entire internal campaign for staff and clients with the motivational standard coffee mugs. A standard mug
has a large print surface and brands very well with a wraparound print. This allows you to put a lot of content onto it. For example, if you are running a “quality week”, each day you can give your staff a different mug with a different idea on it. You can even print clues on to the coffee mug if you are having a competition linked to an educational campaign. Jumbo Mugs These are a wonderful way to create an impact. We recommend those that are large enough to make a statement, but small enough to be used for everyday use. That is what keeps the cost per impression practical. The more someone uses the mug, the better. So do not choose a gigantic novelty mug, which is impractical for everyday use. The jumbo cone range has that perfect combination of impact and functionality. Tips When Choosing Your Branded Coffee Mug 1. Choose a comfortable mug to hold. The standard coffee mug is very comfortable to hold for any type of hand. It has a nice rounded handle. Although we love the look of the slimline mugs and the martini mugs their handles are more difficult for larger hands to hold. Standard handles are more ergonomical, thus increasing the use of the mug and hence lowering your cost of impression per use. 2. Choose printing that is durable for coffee mugs. When you are working with ceramic coffee mugs, we always advice using our silkscreen option with kiln firing. These prints are microwave and dishwasher safe. Some advertisers will create a design that is beautiful to look at, but will require digital print. Digital print is not dishwasher or microwave safe. Metal mugs should never be printed. You should engrave a metal mug. Many clients try to insist of printing a metal mug. While this may look good when you drop it off at your client, the print will come off. That will tarnish your reputation with the client and waste your advertising spend as the mug will not be used after the print starts to fade. 3. Personalise your mugs. You can put your client’s individual name onto the coffee mug. We usually recommend on the inside of the mug. Yes, it does cost a little extra, but it produces the result that you want, that your client is important to you. That you value the relationship. 4. Package Your Mugs Spend a little extra on packaging for your coffee mugs. It takes the coffee mug from just another corporate gift, you a relationship building strategy. Box with base and lid. This is a quick and easy way to package and looks more up market. You can add branded ribbon to tie around the box and have an elegant presentation that it quick and easy. Plain corrugated boxes. These are supplied flat and are easy to store and are quick to assemble. This a great solution if you are going to be handing out the mugs over time instead of in one go. You would need to gift wrap these boxes to create the impression that you value the relationship with the client. Gift Bags These are easy to store and quick. The challenge is keeping the mug in place and bag if rolling around in the car can get to look a little tacky. So use this is you have a boot organiser to keep all your bags safe or if you are very careful. Cellophane If you know how to package the cellophane well. This creates a colourful and visible impression. However the downside is that unless very carefully handled, the packaging can easily become crinkled by the time it reaches your client. Custom made packaging Be very cautious of custom made boxes. Mugs are manufactured in batches and sometimes there are very small variations in sizes. If your custom made boxes does not have an allowance for this variance, then your box may not close or be bit lopsided. Manufacturers will not take back a customer box if the contents don’t fit. We recommend using boxes that a mug supplier has recommended. In summary, a coffee mug is a versatile promotional tool for you that can be used all year round and work well to solidify relationships with your client. So why not start 2014 with a well-received corporate coffee mug for your clients. For other corporate gift ideas visit us on www.belleregalo.co.za or e-mail us on info@belleregalo.co.za

Monday, November 25, 2013

Get organised with Year End Gifts


This year I have noticed that organisational skills are critical to any success. So much time slips past us and then we notices that an entire year has gone past and we have not gotten around to things that we consider important, whether they are personal or professional. That is when gifts that help people stay organised are so helpful. I must admit that one of the best gifts that I have received was a birthday calendar. When you get a diary, then you will rewrite all your important events over in it. If you are handing out an organiser or a filo fax as a corporate gift then only the inserts will be changed, so you can keep your old inserts like important dates or contact details. The great thing about birthday calendars is they too remain constant. You don’t have to change them each year. Organisation is about saving you time. In the theme of time, watches still remain an excellent corporate gift. I have also noticed that clutter can really eat into your motivation as well as time. A
/">beautiful corporate gift option is the treasure chest you help keep your magazines together or even catalogues that you want to keep, but which look unsightly lying around. Notebooks with sticky notes are a classical way to keep organised, You are able to highlight important sections of catalogues reports , notebooks and anything else that important to you. Highlighters are also a great low cost corporate gift that works well with an
organisational theme. Watches and clocks still make terrific year end gifts and work well with the
organisational theme. This year a classical corporate gift has been leather travel wallets. When you are travelling keeping organised is a must, as you need to keep all your important items together, so for companies who have clients who travel a lot, this is the ideal corporate gift. Although work has become a lot more casual, there are simply times when you have to look smart. That is why the Executive Gents gift set with a silk tie, pocket handkerchief and matching cuff links in a black gift box is a wonderful year end gift. If you wear a lot of ties, then add this to your collection. If not then keep it as it is in your draw for those days when you have to rush out to an urgent presentation. There are so many year-end gifts that can work with an organisational theme, so you are spoilt for choice. This is just a few of our ideas, for more ideas visit us on www.belleregalo.co.za or e-mail us on info@belleregalo.co.za

Wednesday, November 20, 2013

Beautiful last minute diaries


As the year draws to a close the words “first come, first served, however realistic, can drive you mad. Currently there is a mad panic for diaries and many clients linger on a decision only to find that by the time they make up their mind the stock is gone. Actually at this time of the year, you have minutes to make a decision and should not be wrapped up in sticky red tape that causes you to miss out on what you want. But now I am going to give you a carefully guarded secret diary option. So many diaries are now out of stock. This year we were introduced to brand new diary design from a new unknown publisher. The range is called the Frameworthy range of diaries. I love this diary. It is the one that I have chosen for our team for next year. Because we want the diary that very few others have. Starting with the cover, I love the luxurious feel of it. It has a soft padded PU cover. And not that hard plastic cover that many diaries come in, but a smooth velvety texture. While many diaries have the date merely stamped or foiled on the right hand, this is a well-designed embossing; that you can has been specifically designed. The cover embosses logos beautifully. I also like that there are perforated tear off corners on these diaries. As a day is finished, you tear off the perforated corner. This means that you can easily find your space, even if you forgot to put the ribbon into the correct place. We have the A5 diaries for our team and ladies may be interested to know that there is even a table of food calories in the diary as well as a BMI (Body Mass Index) Calculation. For wine lovers , in our A5 diary there a vintage chart, with notes on how long you should keep a wine as well as the best serving and storing temperatures. For international business people the world information that includes international times is useful tool and if you need to call internationally these pages also give you the currency required in various countries. Being in the corporate gifting industry, I also like the fact that there are wedding anniversary gifts. This week my husband and I had our eight wedding anniversary, which meant that the gift or this year should have been electric. With the current hear, I should have asked for an electric fan. I also found the international clothing sizes very useful. I usually wear a size 10, but if after too much Christmas feasting, I could always say that I am say that I am wearing a continental Europe size 38 dress and people will just have to think that I bought a dress abroad and not trying to hide too many Christmas treats. The PU cover Frameworthy diaries come in three sizes and three colours. Long Slim Executive Pocket Diary. The long slim line executive pocket that has two page for per and can fit snugly into a handbag. 171 x 81mm (H x W) White paper, ribbon page marker, elastic string closure, stitched over, perforated corners, South African Public Holidays, Personal Memoranda. Contact pages, World Map, World Time Zones A5 Page a Day Diary. The popular A5 size (210 x 148cm) page a day option White paper, Ribbon Page marker, Personal Memoranda, Contact Pages, World Map, World Information, Embossing Management Diary Page a Day. A large format executive diary (270 x 205mm (H & W) White paper, Ribbon Page marker, Elastic string closure, perforated corners, stitched cover, stitched cover, South African Holidays, personal memoranda contact pages, World map, World information. The colours are a brilliant cherry red, basic black and ever classic navy. Although quantities change every few minutes, these are the quantities that were available at 15H00 on 20 November 2013. Slim Pocket Diary: Black, 1700, Navy, 750, Red, 700 A5 Page a Day, Black 1600, Navy, 750, Red 700 Management: Black 1600, Navy, 700, Red 700 Please take care to order very quickly, as stock is being allocated on a first come first serve basis. Yes, sorry, there are those dreadful “First Come, First Served” words. For more information on our diary range and corporate gift range visit us on info@belleregalo.co.za or e-mail us on info@belleregalo.co.za

Monday, November 18, 2013

Travel Gifts


This time of the year many people are taking trips, so travel gifts make an excellent year end gift choice. So let's take trip Together and see what options you can look at options you can use for this years year end gifts. First of all let's start packing. If you are off to a long trip then you may want take a larger suitcase, but if you can only
get away between Christmas and New year, then you could consider a weekend away bag. Many travelers leave very early in the morning to avoid traveling in the ghost sun. That will make flasks and mug sets and excellent idea, as a cup of coffee early in the morning is just what you need to keep alert on the road. If you are traveling with children a knee blanket is also a great travel gift is a great gift to keep them comfortable while on the road. In fact we have one that even folds up into a pillow. While you a in your car, you can still control a lot, but when you have to do those bathroom stops,that's where it is a
challenge. Not all garage bathrooms a up to scratch when it comes to cleanliness and even if the is a good cleaning schedule, when large volumes of travelers come through, that is when staff can not keep up. This is why we recommend the Journey Hand Santitiser. It means that you are able to keep your hand germ free even if there is no soap in the restrooms. You can also go for anti-bacterial wipes. We tend to use this to clean of toilet seats or tables in picnic areas that are not well cleaned. If you a like us, we have a range of supplements that we take and our children take, but to carry all the bottles with us, just means far too many things inside the cars. So a travel gift like the Paramed Pill and Plaster dispenser is a nice compact and low cost gift that fits easily into a bag or car and keeps your medication on hand and you can deal with a quick scrape of the knee by busy little people. Another great gift is the road trip first aid kit. We all hope for the best, but need to be prepared for the worst. This kit has a glow in the dark kit, which will alert people to you when you are stuck on a darkened highway, a rain poncho (no one wants to get stuck changing a tyre on the side of the road in the rain), a fleece blanket, a mini first aid kit, a dynamo torch (no batteries are needed, so you can relax knowing that it is going to work even when it has been sitting in the car unused for a long time), a reflective safety vest and safety gloves, you help you when you are changing tyres. Travel manicure sets also make a practical gift. If you have torn a nail, you could end up biting on it most of the trip, or you could quickly address it. Toiletry bags make terrific travel gifts. In fact now you can get travel sets. There are ranges of travel kit that have the same designs, so that you can introduce the whole range to your clients. For example, a toiletry bag, a back pack, cooler bag a sports bag. Although they are sold individually, you can build your stray around them. For example, a top clients can get a certain part of the range and new clients another part. Sunglasses and neck pillows are excellent Low cost travel gifts for any
traveller. You may be thinking that sunglasses are a very personal item. However, it is a practical gift choice as so many people end up leaving valuable items behind when on holiday, that they would welcome a cheaper alternative to use for the trip. Previously, I would pack one big cooler bag with everyone's snacks. But then everyone keeps on asking who've is closes to the cooler bag, to get something for them. No on long road trips, I pack a
snack pack in an individual bag for each person. That way, they can each take out what they want , when they want it and no one fights about portions. There are so many great travel gift ideas for year end gifts, that you can't go wrong in terms of variety of choice. Happy shopping. For more gift ideas visit us on www.belleregalo.co.za or e-mail us on info@belleregalo.co.za

Thursday, November 14, 2013

Beach Holiday Gifts


How I long to be on holiday. To slip off my shoes and feel the beach sand between my toes and to hear the rush of the waves
hitting the shore. Best of all to hear the shouts of joy and laughter from my children, who have walked along side me this year. It is a special time for people who are sending out branded gifts. There are so many opportunities all around us for exciting year end gift ideas. Imagine your brand in these ways….. You arrive at the beach and put a branded sun visor in your car windscreen. Put on your branded beach slip slops and put on a branded beach visor. You grab your branded towel or branded roll up beach mat and grab your branded cooler bag with your refreshments. If you planned ahead you will arrive early and easily find the best spot for your beach parasol or beach umbrella and you, if
you have small children, you will be erecting your branded shade or beach bell. Of course all your personalised items, such as your beach towel and branded sunscreen and branded lip ice are all in your branded beach bag. You may start to unpack the branded picnic bag with all your favourite picnic treats. Perhaps you are not the beach mat type of person and prefer to have a branded
outdoor chair to have a good view of the ocean. If you have some extra energy, you may want to play some beach games that you brought with you. So, as you can see, there are countless ways to use the beach for your year end gift theme. It is wonderful to know that you gift will be part of the happy memories that your clients will have over the holidays. For more ideas for corporate gifts and year end gifts contact us on info@belleregalo.co.za or call us on 0829487461

Wednesday, November 13, 2013

What are the Trends in Year End Gifts?


As the year is coming to a close, I like to review what our clients are spending on. It gives us a good feel of what trends are emerging and helps other clients to make decisions. Leather We have seen a strong move towards timeless classics such as leather gifts for year end gifts. Leather gifts have a timeless elegance. We have had a big boost in leather wallets, both personal wallets, ladies leather purses and leather travel wallets. In fact in none of the preceding years have we ever sold as many small leather items. When I say small, I mean in comparisons to leather bags, which are larger in size. After coming through some troubling global economic times, people are looking for security ad hope. Timeless classics like leather have distinguished and established look, which adds longevity and trust to relationships. In the past people have had the misconception that leather is expensive, however the smaller leather items, such as leather wallets and purses are not as expensive as one might imagine. These days decisions are about value and not just cost. Our clients want to know that the gifts that they give are actually going to be used and not just put into the bottom drawer. Another leather gift that has had a boost is the leather notebook covers. These are more visible than a wallet or purse as they are used in meetings, making your brand more visible. We have also had an increase in personalisation, where a person’s individual name is debossed onto the item. Diaries Diaries remain a firm favourite, with sadly many clients still waiting to order until the last minute. The challenge with diaries is that because of the dates on them, diaries that are not sold are counted as a loss. This means that printers would rather under print than over print. It makes logical sense, to minimise potential losses. However this means that at the end of each year, some people will be disappointed if they have not planned ahead. It is understandable that some corporates may wait until they feel more certain with budget. If this is a challenge, then we would recommend organisers instead of diaries. There are great leather organisers as well as PU organisers. The inserts are generic can be changes every year. Travel Gifts We have had a strong growth in the travel market and travel related gifts. Custom made passport covers, leather luggage tags and leather travel wallets has been very popular items. We have noticed a lot of activity in the travel/tourism industry and also with the amount of tour t-shirts that have been ordered. Outdoor Gifts As the holidays approach, clients are looking at giving gifts that can be used in a family outdoor setting. Our clients have shown a lot of interest in braai sets, cooler boxes and cooler bags. Picnic baskets and picnic bags remain a firm favourite. As a family we have a number of them. Some are for two, when you have a special couple date and some are for four, when you are having a family picnic. Alongside that, picnic blankets work well, with many families using two to three picnic blankets at a time. One picnic blanket to place the food on and the other two to sit or lie on. While there are thousands of year end gifts to choose from, these categories have emerged as popular year end gifts for this year. For more gifting ideas contact us on info@belleregalo.co.za or visit our website www.belleregalo.co.za or call us on 0829487461.

Tuesday, November 12, 2013

T-Shirts Are in the Media Again


Just this week a big political t-shirt row was in the media again. Three T-shirts were designed by pupils of a Durban high school. T-shirts bearing the faces of President Jacob Zuma, former president Nelson Mandela and African National Congress national executive committee member and former police commissioner Bheki Cele, with derogatory captions, were displayed at the Westville Village Market Mall in Durban on Tuesday 05 November. An enormous row started between the ANC and the DA with regards to the T-shirts. The ANC reportedly moved a motion demanding that education MEC launch an investigation. With the end result being that the three t-shirts which were part of an art exhibition being removed despite DA protests that learners have the right to express themselves in whatever way they want to. This right is enshrined in our Constitution as the right to freedom of expression. No matter who you support, the handing out of t-shirts, although creating huge amounts of debates, is just a clever way of marketing. Colours are chosen so that from a distance it is obvious that the party is that is represented. If you saw a large group of people from a distance with yellow t-shirts on, which political party would you assume they would represent? Now because there are two political parties who both have the same main colour that may be a confusing. Is this because they want to blur the line and make it easier to move over to a new party? Who knows? In the past if we got an enquiry for high volume t-shirts in yellow, we would have assumed that it would be the ANC, but now we would wonder if it would be COPE. Blue t-shirts would be considered to colour of the DA’s t-shirts. In South Africa we have a large number of political parties, each with their own choice of corporate clothing, but for this article, I have chosen images for the parties who have t-shirt images that are easy to find on the web. While you are debating the use of colour for your t-shirts, or other corporate clothing, let’s look at branding. For t-shirts the most obvious choice of branding would be silk-screening. Screen printing is a stencil method of print making in which a design is imposed on a screen of polyester or other fine mesh, with blank areas coated with an impermeable substance. Ink is forced into the mesh openings by the fill blade or squeegee and onto the printing surface during the squeegee stroke. It is also known as silkscreen, serigraphy, and serigraph printing. One colour is printed at a time, so several screens can be used to produce a multi-coloured image or design. Screen printing is a versatile medium that can be used to create fine art or commercial reproductions. Of the four printmaking methods, screen printing is the only one which can personalize a wide variety of items, from textiles to ceramics. Sadly many companies when ordering t-shirts or other corporate clothing, done know what their pantone colours are. The Pantone Colour Matching System is largely a standardized colour reproduction system. By standardizing the colours, different manufacturers in different locations can all refer to the Pantone system to make sure colours match without direct contact with one another. So when you want to have a strong brand identity, it is important to have your pantone colours on hand to brief your t-shirt printing company. So when you want to create a massive impact, then t-shirts with silk-screening are the best option for large volumes and maximum impact. For more information about our t-shirt options, contact Belle Regalo on info@belleregalo.co.za or visit us on www.belleregalo.co.za or call us on 0829487461.

Tuesday, November 5, 2013

Align Your Corporate Responsibility with Your Clients


Combine your corporate responsibility with your corporate gift spend and build goodwill with the community and your clients
at the same time. Find out what charity or school your clients support and align yourself with them. You would have supported a charity in any case, so why not do it with a charity that your client works with. You can make a much bigger impact with combined forces. Companies often do business with companies who have the same set of values as they do. For example, people who value attention to details will attract clients who also value attention to details. Companies, who can work with tight deadlines, attract clients who work on tight deadlines. One of the great corporate gift and corporate clothing items that we work with are netball and soccer kits. Approach your clients and ask them to partner with you. For example you can sponsor a local school or community with a netball kit or soccer kit and put both of your logos. It will be more cost effective than using your own logo and you will be building good will with both your client and the community. This shows your client that you are aligned with your value system. Then take photos of the events that you work with and place them on your Facebook page, to build awareness. Send a press release to the local newspaper which will help to promote the cause of the community project and also promote both you and your client. Send a small thank you corporate gift to your client for partnering you with the project. Keep using the same school or community project for a long term strategy. For example sponsor that school with the training kit for their sporting events. Belle Regalo sells a wide range of sporting training equipment. Use January’s back to school run to sponsor corporate gifts, like stationary sets, water bottles, pens and pencil and pencil cases to the school that you work with. If you are working with a school organise school visits to your company with job shadowing. For these events you can supply them with conference bags, notebooks, clipboards etc. A corporate golf shirt is also a great way to let the visiting school feel part of the corporate environment for the day and to keep them all visible for the event. Use a lunch cooler bag and pack them a healthy lunch for the day. If you partner with your client and get the school to visit both you and your clients, then they will be able to better grasp the concept of a supply chain and supply and demand. For more information about corporate gifts or corporate clothing, contact Belle Regalo on www.belleregalo.co.za or info@belleregalo.co.za or call us on 0829487461.

Sunday, November 3, 2013

Doing Your Part for World Aids Day on 01 December


Corporate efforts to create awareness for AIDS and HIV
prevention are working. By being involved as a corporate and using World AIDS Day gifts, you can help to create awareness and de-stigmatise HIV and AIDS. Just a decade ago a community member having AIDS could unleash death on a large scale. Now with education and awareness creating campaigns babies of HIV positive mothers can be born HIV free. There are now over 1 million babies that are born free of HIV from mothers who have HIV. However there are still many orphans who robbed of their parents "forced to take on the burden of adulthood at the age of 13, 14, and caring for their younger siblings." HIV continues to be a major global public health issue, having claimed more than 25 million lives over the past three decades. According to the World Health Organisation There were approximately 35.3 [32.2–38.8] million people living with HIV in 2012. This means that our campaigns to improve awareness of HIV must proceed. World AIDS day gifts play an important part of creating this awareness. Some of our clients have free testing facilities and give out World AIDS Day gifts to those who get tested and know their status. Other clients sponsor children’s home with clothing items with the Getting to Zero logo. Between 2011-2015, World AIDS Days will have the theme of "Getting to zero: zero new HIV infections. Zero discrimination. Zero AIDS related deaths". The World AIDS Campaign focus on "Zero AIDS related deaths" signifies a push towards greater access to treatment for all. In 2011, 56% of the estimated 1.5 million pregnant women living with HIV in low- and middle-income countries received effective antiretroviral drugs to avoid transmission to their children, up from 48% in 2010. By being involved as a corporate and using World AIDS Day gifts, you can help to create awareness and de-stigmatise HIV and AIDS and help to keep the rate of infections coming down. For more information on World Aids Day gifts or to request a price list contact us on info@belleregalo.co.za or call us on 082 948 7461 or visit our website: www.belleregalo.co.za

Thursday, October 31, 2013

Best Branding for Corporate Clothing


Corporate clothing is a wonderful promotional tool. But bad branding is like getting a tattoo on your face. You had better be sure before you take the plunge. Many companies use corporate clothing to help enhance their corporate image and also use corporate clothing as uniforms. Companies have large spends on corporate identity, but sometimes get unstuck when it comes to applying their branding to their corporate clothing. Here are some check points when branding your corporate clothing. 1. Know Your Company Logo A logo is made up of the design, but also the pantone colours. Some designs are made with print in mind, but cannot be easily embroidered. We have a client who entered into a joint venture and had lounge shirts done for the project. The designer added text to the bottom of the logo. When we converted the logo into an embroidery format we saw that the letters would have merged into each other making the letting illegible. So we had to recommend to the client that they alter their logo to allow for bigger lettering. When you have a logo designed asked the designer, what pantone colours match the logo. Pantone is an international numbering system for inks. When you know your pantone, you can ensure that you corporate clothing always has the correct colour. Embroidery threads do not match pantone colours, but using a pantone reference books embroiderer’s get the closes thread match for you. When you send through your logo, make sure that you have a high resolution good quality logo. The better the quality of the logo, the better the quality of the branding. 2. Know the difference between different kinds of branding Embroidery on corporate clothing Embroidery is when the logo is made of masses of tiny stitches. Almost like colouring in the logo with a needle and thread onto your corporate clothing. Embroidery adds a quality and expensive look to corporate clothing. Embroidery can be cost effective if your logo is small. But don’t scrimp on stich count. If your embroidery quote looks very low as why. Some embroiderers’ compete only on price and use few stitches, so that they will appear to be cheaper, but that is all that it is, cheap and cheap does not enhance a brand. There must be sufficient stitches to cover the area and not have bit of fabric peeking through your logo. You would use embroidery of jackets, lounge shirts, fleece, caps and jerseys. In the motoring industry embroidery is often used on pit shirts. Heat Transfer on corporate clothing Heat transfer printing is a method of printing fibres with disperses dyes. The dyes are designed and are then transferred from pre-printed paper onto a fabric by contact heat and then the dyes are absorbed by the fabric. Heat transfer is great for producing clear and very well defined images. It works almost like an iron on label, but on a much bigger scale. Heat transfers are commonly used when you need to put a photo onto a garment. It is generally more costly than silk screening. However if there is a lot of definition, then heat transfers can be cheaper than silk -screening. Silk-screening on corporate clothing Screen printing is a printing technique that uses a woven mesh to support an ink-blocking stencil to receive a desired image. The attached stencil forms open areas of mesh that transfer ink or other printable materials which can be pressed through the mesh as a sharp-edged image onto a substrate. A fill blade or squeegee is moved across the screen stencil, forcing or pumping ink into the mesh openings for transfer by capillary action during the squeegee stroke. Basically, it is the process of using a stencil to apply ink onto a substrate, whether it is t-shirts, posters, stickers, vinyl, wood, or other material. The vast majority of t-shirts are branded using silk screening. Although you can silk screen a number of corporate clothing items, it is not as durable as embroidery, so it is more likely to be used on low cost corporate clothing items such as conti-suits and t-shirts. 3. Know how costing works for branding on corporate clothing Whatever branding you are using for corporate clothing, there is always a set up cost. This is the cost to set up the machine to work on your job. A machine or silk screener can only work on one job at a time. For embroidery your logo has to be programmed into the machines. For silk-screening, the screens have to be placed onto the frames. The process where the machine operator or silk-screening sets up the work station is called the set up and you are charged for this. Some companies will build this cost into the cost of their garments, so it is not visible, but this cost always exists. As the set up cost is done at the start of each job, you can divide this cost by the total number of corporate clothing items that you are branding. For embroidery your costs are calculated by working out many stitches it takes to colour in your logo. This means that the bigger your logo on your corporate clothing, the more stitches will be used and the higher the cost of your logo on your corporate clothing. For silk screening the costs are calculated by how many colours you need to print. New screens are made for every colour. If you have a colour printer at your office, you may be tempted to think that your t-shirt or other corporate clothing will come out nice and quickly like it does on your printer. For silk-screening of corporate clothing, the silk screener will put up the first screen with the first colour and then print that colour. Then he or she will remove the screen, set up a new screen and then print the second colour. So the more colours you have the more times this has to be repeated. That is why you pay per colour of your t-shirt or other corporate clothing. 4. Getting Artwork Approvals A good quality high resolution logo will produce the best quality branding on your corporate clothing. You can think of it as the foundation of your branding on your corporate clothing. Once you have sent through your artwork, then the branding department will produce a layout approval. This will show where the logo will be positioned on the item and will also indicate what the pantone colours are. If you have not supplied your pantone colours, then the branding department will do an estimate of what the colour should be. The responsibility always lies with the client to make sure that the colour is correct. Once you have signed the approval, you are accepting it the way that it is and you cannot have it changed once the job is underway. The layout approval is like a branding contract that you enter into. Some clients prefer to have a pre-production sample. This is a matter of personal preference. Thousands of logos are embroidered or silk screened every day without a pre-production sample. But if this is your first time using a supplier or if you have a manger who micro manages, or if you have very strict corporate identity rules then you will get a lot of reassurance getting a pre-production sample. Many companies will charge you a separate set up fee for this service, as they have to set up the machines for only one item. Even a small company can get the benefits of having corporate clothing. Going through these simple branding tools can help you to get the best results for your corporate clothing branding budget. For more information about corporate clothing contact Belle Regalo on info@belleregalo.co.za or 0829487461 or visit our site www.belleregalo.co.za

Wednesday, October 30, 2013

How to Choose a Year End Gift


I am wondering when I will be able to buy sleep in a bottle as a corporate gift or year end gift. I think it would be best marketed as a year end gift, because year end is the time when people seem to be utterly exhausted. Most people are just trying to out together energy to get through another day and then are hit with year end parties, what to choose for year and gifts and how to plan for their own Christmas gifts and own Christmas parties. In this time so many people leave their decisions for year end gifts until the last minute. They know that year end gifts and corporate gifts are great relationship building tools. They know that they make great apology ideas and they know that they help to keep your company top of mind in difficult economic time. But they just lack the energy of thinking about what to give as a year end gift. So for now grab yourself a cup of coffee, preferably in a branded coffee mug are go through this checklist. We have gone through categories of gifts and given you a list of applications or these gifts to make it easier to choose a year end gift. Bags Sports Bags / Tog Bags: Men’s gifts, Women’s gifts, sporty people, good general year end gift, team building gift, 94.7 cycle
challenge gift Drawstring backpacks: Low Cost Gifts, Student gifts, men’s gifts, women’s gift, great promotional give away, World Aids Day Gift, cheap corporate gifts Shoulder Bags: Student gifts, back to school gift, sporting event gift, promotional give away gift Shopping Bags: give away gift, promotional gift, campaign gift, cheap corporate gifts Backpacks: sporting event gift, team building gift, back to school gift, conference gift Document Bags: Back to school gift, conference gift, product launch gift, low cost gift Conference Bags: Conference gift, back to school gift. Low cost gifts, high end gift Laptop Bags: Conference gift, men’s gift, woman's gift, year-end gift Laptop Sleeves: conference gift, men’s gift, woman’s gift Trolley Bags / Trolley Backpacks: Year end gifts, conference gift, men’s gift, woman’s gift Luggage Sets: Travel gifts, woman’s gift, men’s gift, year end gifts, general corporate gift Toiletry Bags: Travel gifts, year end gift, incentive travel gifts Corporate Clothing Caps: Back to school gifts, World Aids Day Gifts, Sporting gifts, team building gifts, Breast cancer awareness gifts, promotional gifts, giveaway gifts, low cost gifts, cheap corporate gifts Bucket Hats: Promotional give away gifts, back to school gifts, World Aids Day Gifts, low cost gift Bandanas: Promotional gift, cheap gift, low cost gift T-shirts: Back to school gifts, World Aids Day Gifts, Sporting gifts, team building gifts, Breast cancer awareness gifts, promotional gifts, giveaway gifts, low cost gifts, cheap corporate gifts Lounge Shirts: men’s gift, promotional clothing, corporate clothing, uniforms, men’s gift, and woman’s gifts Golf Shirts: Golf day gifts, promotional gifts, team building gifts Tracksuits: team building gift, sporting gifts Jackets: Year end gift, men’s gifts, woman’s gifts Drink Ware Gifts Water bottles: Give away gifts, World Aids Day Gifts, Team building gifts, cheap gifts, giveaway gifts, student’s gifts, 94.7 cycle challenge gifts Thermal Mugs: Give away gifts, World Aids Day Gifts, Team building gifts, cheap gifts, giveaway gifts, student’s gifts, Travel Gifts Thermal Flasks: Give away gifts, World Aids Day Gifts, Team building gifts, cheap gifts, giveaway gifts, student’s gifts, Travel Gifts Coffee Mugs: Desk based gifts, giveaway gifts, promotional gifts, woman’s gifts, men’s gifts. Folders A4 Folders: Conference gifts A4 Zip Around Folders: Conference gifts A5 Folders: Conference gifts A5 Zip around Folders: Conference Gifts Leather folders: Men’s gifts, Woman’s gifts, executive gift Homeware Gifts Salad dishes & Salad Servers: Year end gifts, woman’s gift, men’s gifts, executive gifts Cheese Boards & Cheese Sets: Year end gifts, woman’s gift, men’s gifts, executive gifts Carving Sets: Year end gifts, woman’s gift, men’s gifts, executive gifts Salt & Pepper: Year end gifts, woman’s gift, men’s gifts, executive gifts Ice Buckets: Year end gifts, woman’s gift, men’s gifts, executive gifts or low cost gifts and give away gifts Bar Accessories: low cost gifts and give away gifts Coffee Sets: Year end gifts, woman’s gift, men’s gifts, executive gifts Tea Sets: Year end gifts, woman’s gift, men’s gifts, executive gifts Key Holders Plastic Key rings: Cheap give way gifts, promotional gifts, motor show give away
Metal Key rings: give away gifts, motoring gifts, means gifts, ladies gifts Novelties and Giveaway Gifts Pen Holders: Desk Based gifts, give away gifts or executive gifts Paper Clip Holders: Desk based gifts Puzzles: Give away gifts, promotional gifts, back to school gifts, travel gifts Clocks: Year end gifts, desk based gifts. Promotional give away Calculators: Back to school gifts, Stress Balls: promotional give away, year end gifts, cheap gifts, low cost gifts, conference gifts, trade show gifts Lanyards: Conference gifts, trade show gifts, give away gifts, low cost gifts Sweet Jars: Desk based gifts, Valentine’s Day gifts, year end gifts, promotional gifts, desk based gifts. Photo Frames: Desk based gifts, secretary’s day gifts, woman’s gifts Notepads: Back to school gifts, executive gifts: Conference gifts, Outdoor Gifts Cooler Bags: Year End Gifts, Outdoor gifts, Promotional gifts, give away gifts, back to school gifts, World Aids Day gifts Picnic Backpacks: year end gifts, outdoor gifts, men’s gifts, woman’s gifts, holiday gifts, student’s gifts, competition gifts Braai / BBQ Sets: men’s gifts, year end gifts, year end gifts, outdoor gifts, men’s gifts, woman’s gifts, holiday gifts, student’s gifts, competition gifts Wine Sets: year end gifts, outdoor gifts, men’s gifts, woman’s gifts, holiday gifts, and executive gifts Mini Fridges: year end gifts, outdoor gifts, men’s gifts, woman’s gifts, holiday gifts, student’s gifts, competition gifts, executive gift Golf Gifts for Golf Days: Men’s gifts, golf day gifts, year end gifts Personal Care Gifts Lip Ice / Lip Balm: Give way gifts, secretary’s day gifts, woman’s gift, back to school gift, student gift, travel gift, 94.7 cycle challenge gift, cheap gift, promotional gift Sun Block: Give way gifts, secretary’s day gifts, woman’s gift, back to school gift, student gift, travel gift, 94.7 cycle challenge gift, cheap gift, promotional gift Hand Sanitizers: Give way gifts, secretary’s day gifts, woman’s gift, back to school gift, student gift, travel gift, 94.7 cycle challenge gift, cheap gift, promotional gift Promotional Wet Wipes: Give way gifts, secretary’s day gifts, and woman’s gift, back to school gift, student gift, travel gift, 94.7 cycle challenge gift, cheap gift, and promotional gift Manicure Sets: Woman’s gift, give away gift, year end gift First Aid Kits: Promotional give away gift Pamper Gifts: Woman’s Gifts, Year end gifts, executive gifts Technology Gifts Memory Sticks: Conference gifts, corporate gift, promotional gifts, and give way gift Laser Pointer Pens: Conference gift, corporate gifts Optical Mouse: Conference gift, corporate gifts, desk based gift, executive gift Web Cams: Executive gift, year end gift, woman’s gift, men’s gift, team build gift, and speaker’s gifts Digital Photo Frames: Executive gift, year end gift, woman’s gift, men’s gift, team build gift, and speaker’s gifts Hubs: Conference gift, corporate gifts, desk based gift, executive gift Torches and Tools Pen Knives & Multi-tools: Men’s gifts, year end gifts, promotional gifts, executive gifts and low cost gifts Torches: Men’s gifts, year end gifts, promotional gifts, executive gifts and low cost gifts Adventure Sets: Men’s gifts, year end gifts, promotional gifts, executive gifts and low cost gifts Tool Kits: Men’s gifts, year end gifts, promotional gifts, executive gifts and low cost gifts Writing Instruments Metal Pens: Year end gifts, upmarket gifts, men’s gifts, woman’s gifts, conference gifts Plastic Pens: back to school gifts, World Aids Day gifts, desk based gifts, cheap gifts, promotional gifts, and give way gifts Pen & Pencil Sets: Year end gifts, general corporate gifts, conference gifts Stationery: Back to school gifts, desk based gifts, promotional gifts, and give away gifts. For help with choosing your corporate gifts or year end gifts, contact Belle Regalo on info@belleregalo.co.za or visit www.belleregalo.co.za