The Proteas departed for the ICC Cricket World Cup 2011

If you think that the FIFA World Cup was the end of all the Sport’s hype, then think again and start getting your Pure Protea Friday.

The Proteas departed for the ICC Cricket World Cup 2011 following a press conference in Sandton, where the team thanked the public for their support in the build up to world’s cricket’s showpiece event.

The ICC Cricket World Cup starts on Saturday, 19 February and South Africa’s first match is on Thursday, 24 February against the West Indies.

In January 2011 the Minister of Sport and Recreation, Mr Fikile Mbalula, released his year long program that will shape and characterise the work of the department. Meanwhile Minister Mbalula, also launched the Magnificent Fridays in promoting patriotism amongst South Africans to rally and support the Proteas, Amantombazani and Die Bokke during their respective World Glory.

The minister stated that the most important thing is the face of a South African in Protea colours during the Proteas’ India invasion, the same in Singapore when Amantombazani will be doing the country proud and lastly when as the World Champions the Die Bokke will again be celebrating the hoisting of the flag.

“We are going to be 100% Pure Proteas come February/March” stated Minister Mbalula. Let’s celebrate the Pure Protea Fridays from now until end of the ICC World Cup when the Magnificent Fridays continue with both Rugby and Netball teams.

It seems that South Africa is on a huge patriotism drive and part of that is definitely the Pure Protea Friday Initiative.

So now is a good time to start planning your sport’s incentive campaigns. All South Africans are called show support every Friday by wearing the Proteas cricket shirt.

The attached picture is from: Cricket SA and can be viewed on the Cricket SA website.